You know that feeling when you’ve poured your heart into planning a retreat, you’ve booked the venue, dreamed up the perfect theme, imagined your guests having those “aha” moments... and then… nothing?
You post about it, send some emails, and cross your fingers. Maybe one or two spots get filled, but the numbers don’t even come close to covering your costs. Panic sets in:
What if I have to cancel?
What if nobody comes?
What if this was a huge mistake?
If that sounds familiar, you’re not alone. This is one of the most common struggles retreat leaders face. The problem usually isn’t your passion, your theme, or even your price tag... it’s something else entirely.
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Here’s the hard truth: retreats don’t sell out just because they’re amazing.
Most retreat leaders do things backwards. They spend months locking in a venue, building the schedule, designing all the little details… and only then do they try to find people to fill the spaces.
It’s kind of lik...
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